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Offbeat. A creative engineering studio.

OFFBEAT.PM

creative engineering

Studio

Design and build, one craft.

A product doesn’t change hands at every step. Vision, design and making hold together in a single practice, with the right specialists around it.

About me →
We must design for the way people behave, not for how we would wish them to behave.
Don Norman

Services

Deep-Tech → Product

Take a technology from research to market, for its users.

  • Industrialization: from POC to product
  • Defining and prioritizing use-cases
  • Product architecture & design frameworks
  • Go-to-market strategy
  • Assembling funding applications (BPI France, Horizon Europe)

Product Direction & Strategy

  • Product vision & framing
  • Actionable roadmap
  • Prioritization & trade-offs
  • User discovery & product-market fit
  • Business model & positioning

Design & Build

  • Product design (UX, interaction, multimodal)
  • Prototyping
  • User testing & iteration
  • Development (embedded & software)
  • From concept to production

Advisory

  • Trusted product & tech interlocutor
  • An outside view on structural choices
  • Structuring decisions and processes
  • One-off strategic steer

Applied AI

  • AI integrated into your workflows
  • Autonomous agents, human supervision
  • Prioritized use-cases, from test to production
  • AI embedded in your products

Tempos

Downbeat

Frame the product in a few days

One-off mission · 2 to 5 days

Backbeat

Hold product direction, month after month

3 to 6 month engagement 1 to 5 days/week

Crescendo

Design and build, all the way to production

Full project · defined scope

Perspectives

Agentic systems

Systems that act, not just answer.

Agents that carry full tasks under human oversight. Delegate the work without handing over the decision.

Interactive design

Design what a product does, and how it responds.

This is the essence of creating a product: behavior is designed, not added afterwards.

Cognition & perception

The mind keeps only a fraction of what a product puts in front of it.

Applied research on perception and memory, and what their limits demand of design.

Contact

hello@offbeat.pm

Between Paris and the French Riviera

LinkedIn

Photographies · objectifbenb